We never ask who your child really is — and that's the point.

What we never collect

• No child login — only an adult signs in.
• No real name, date of birth, or email for a child.
• No photos — ever. No image uploads anywhere.
• No selling or sharing of any family's data. No ads to children.

How it actually works

• A Forest Buddy — a woodland creature your child names. That avatar label is the only thing tied to their learning.
• Progress lives under your adult account, shown by the Buddy's name.
• By architecture, not policy — the database is built so it cannot hold a child's personal details. It's a promise we keep in the structure, not just in words.

Built to respect UK GDPR, the Children's Code, and COPPA principles. An independent children's-privacy review runs before the online platform opens to the public.